10 Smart Ways to Market Your Freelance Writing Biz

No matter what season it is or whether theres a holiday coming up, as a freelance writer, you want to make sure that when you step away from the computer, youll still have a presence online. What do I mean by this? Well, for starters, you dont want people to all of a sudden forget about you. Do you want to be the freelance writer who  takes the entire summer off without touching their laptop, updating a social media profile, writing a blog post or connecting with their email subscribers? I hope not. Because if you are, then making a living writing is going to be tough for you. Youre going to have hustle hard, pitch constantly and work your little tail off   to find work once you get back from vacation or finally get your motivation back. But, you know what? There are some easy ways to make your presence felt online every day – whether youre taking the weekend off to go camping or youre super swamped with a huge project that leaves you with  no time to be online. And no, Im not going to tell you that you have to guest post or develop a pitching process or even solidify your brand to stay current and on the radar of prospects. No. the best way to have the illusion of always being online is to have an effective marketing strategy. Eww.. I know. For a lot of us, marketing is an icky word. I mean, were writers, not sales people. Well, my friend, Im sorry to tell you, but if you truly want to be a successful freelance writer – you know the one that can work wherever they want, with whomever they want and whenever they want – youre going to have to make marketing your new BFF. Think of Marketing as a Way to Connect When I think of marketing my services, I sort of think its my way of connecting with others. Its like I have a business card and whenever I see someone online, I hand them my business card. We connect and over time we nurture a relationship. So, even if you pooh-pooh marketing and think its not for you, there are some easy – and smart – ways to market your freelance writing biz. Some of these marketing strategies may take more time than others, while some of these might mean you have to step out of your comfort zone  to see any results. I created a video about these tips if you like watching instead of reading! And I would LOVE it if you subscribed to my YouTube channel! 1. Use an Email Signature One things for sure – when youre a freelance writer youre going to be doing a lot of emailing. I get almost 100 emails a day during the week. Thats freakin a lot! Not all of them are inquiries, but many of them can be potential leads for writing work or to take my course. And an easy way to promote your services is to create an email signature. Heres what mine looks like: Its nothing fancy, but I have all the necessary links and contact information I want to share. For your email signature you can even include things like: A phone number to reach you Your Skype address Your lead magnet or opt-in freebie Your headshot 2. Have Different Places to House Your Portfolio The online world is big and vast so you want to inhabit as much of it as you can  online. And for freelance writers, this means having different places to house  your portfolio. If youre not sure what I mean, a portfolio showcases your work as a writer. Typically, its the best pieces you want to show and its pieces in your niche. There are many different places to have a portfolio, like on your website, on your LinkedIn profile or on a portfolio site like Contently. I say, use all of them! For the longest time I only had my portfolio on my website, but once I started my LinkedIn profile I slowly started updating my resume with all my new client work. I recently also started housing my portfolio on Contently. Whats nice about Contently is that once you upload your samples (you can even upload PDFs) it tracks the social media shares giving prospects a bit of a metric on how engaging your writing is. One other place you can house your portfolio is on Pinterest. I recently removed mine since Im currently sharing my Pinterest profile with two blogs, but a lot of freelance writers are now using Pinterest to market their services. For example, heres Carrie Smiths (from Careful Cents) writing portfolio on Pinterest. The goal is to expose  your work to as many different potential clients as possible. So using platforms like LinkedIn, Contently and Pinterest just helps you reach more people. And the great thing? They are all free to use 🙂 3. Start a Blog I know. Ive been preaching this for ever now – especially to new freelance writers – but having your own blog is one of the best ways to stay current and in the eyes of potential clients. Oh, and its a great way to acquire business. Posting content in your niche shows prospects you know your stuff. For example, I have a blog, Twins Mommy, where I share tips to help moms make money. I get inquiries on this blog for freelance writing. Or, you can use your freelance writing site to  blog about topics you want to get paid to write. This is what a course participant, Heather, did on her freelance writing site. Shes a tech freelance writer and her blog shows her expert knowledge in this industry. This is a built-in way  to always have samples available in your niche. Or, you can go another route like what I did. I just started a blog about freelance writing and blogging. And while its not entirely in my digital marketing niche, it does show how engaging my writing is in terms of capturing visitors and converting them into subscribers (which is what a lot of my clients want my writing to do for them). So no matter what you really blog about, if its highly engaging, well-written, formatted correctly and you promote it strategically on social media, prospects will find you. If you need help setting up your blog for your business, check out my easy tech-free tutorial! It includes a video also! 4. Say Youre For Hire In Your Author Bio One neat trick I started doing early on was saying I was for hire in my author bio. This immediately tells potential clients that Im available and its just a great marketing strategy when youre guest posting. For example, heres my author bio for my guest posts over on Tweak Your Biz. Its not necessary for every author bio, but its best to place for hire on those guest posts that your target clients read. 5. Stay In Your Niche Ahh, your niche. For many new freelance writers this can be a challenging thing to solidify. Once you choose your niche, theres no law saying that you have to stay with that niche. Take the time to discover what you really like to write about and whether or not you can make a living from it. I started with parenting and natural health as my niches, but quickly learned I couldnt really make a profit from writing in those industries. It wasnt until later I started reading about how to market my services that I loved all things about digital marketing. So, once you find your groove and a niche that you love writing in, stay with it. Start to build your portfolio in that niche. Im working on building my digital marketing niche portfolio. For the longest time I either was ghostwriting in this niche or providing content to sites that havent been created yet. Its just recently that I picked up some awesome clients in email marketing and digital marketing. Now, Im able to build my digital marketing portfolio  and am finding that the inquiries that come my way are all in that niche. So, aside from building your authority in your niche, its a great marketing strategy since prospects who are looking for writers will quickly find you (based on your niche). 6. Be Associated With Other Freelance Writers In one of my recent posts I mentioned that a secret to being a well-paid freelance writer is not what you know, its WHO you know. And being associated with other certain freelance writers can help you land a gig. How do I know this? One of my course participants landed a writing gig over on Blogging Wizard (one of my clients). And she was able to do that because she took my course, which, for the client, meant I vouched for her – by proxy. BOOM! 7. Hobnob with Influencers One of the great things about social media is that you can connect with absolutely anyone, even if they are famous or an influencer. And its super easy to. You know how I do it? By commenting on their blogs. Heres my comment on QuickSprout – one of Neil Patels blogs and his response. Then this lead to my reaching out to him on LinkedIn where we messaged each other and eventually I asked him if he would want to contribute to an upcoming Huffington Post of mine. He said sure. Fo realz. Its that easy. So, go ahead and follow influencers in your industry or the blogging industry in general, comment on their blog posts and connect with them! They may hire you or ask you to guest post so get out that and e-meet everyone 🙂 8. Pin Your Ad on Social Media Another thing you can do to market your freelance writing biz is just to pin it on Twitter or Facebook. This means it stays at the top of your feed so that more people wont miss this important information. You can pin a testimonial like I did: @MaraniMichael Thanks for that testimonial! Elna Cain (@ecainwrites) January 23, 2016 Social proof is a big indicator that other people like your services and writing. This can help prospects realize quicker that you would be a good fit for their business. You can also just pin a little ad of your services and site. This is what Lorraine Reguly of Wording Well did: Learn about Wording Well: Freelance #Writing, #Editing, Author Consulting https://t.co/ckplN2n3sJ via @lorrainereguly Lorraine Reguly (@lorrainereguly) March 19, 2016 9. Comment on Blogs You Want to Write For Yes, its that easy. Go to blogs you admire or want to write for and start commenting on their posts. Most blog owners read their comments and will respond to them. This is how I landed my gig over on Blogging Wizard. I left a no-fluff comment and Adam responded back to me. We made a connection. From there I probably shared his content and he took a look at my site and my blog. Heres my Hire Me page and how I send people to my blog: From there he contacted me and he ended up hiring me. 10. Tell A Fellow Freelance Writer You Have a Spot Open Finally, one way to market your biz is to just let another freelance writer know you have a spot open on your content schedule. A lot of established freelance writers often have more work than they can handle. And we are always open to handing work off to other writers who ask. By telling others you need work, work will eventually find its way to you. Its happened to me numerous times and it will happen to you.   What Are You Waiting For? Being a freelance writer is more than knowing how to write. Its being a savvy marketer. But, you dont have to have years of sales experience to promote your services. You just need to know how to do it the smart way. These ten ways will totally help you get the word out that you are a freelance writer looking for work. Over to you – which marketing strategy are you going to try out first? If youre ready to really earn a living from writing, you can get your step-by-step profitable freelance writing blueprint by joining Write Your Way to Your First $1k.   It walks you through the exact action steps you need to take to land clients, tweak your website to increase conversions and get paid to write.

Definition and Examples of Narratio in Rhetoric

Definition and Examples of Narratio in Rhetoric In classical rhetoric, narratio is the part of an argument in which a speaker or writer provides a narrative account of what has happened and explains the nature of the case. Also called narration. Narratio was one of the classical rhetorical exercises known as the progymnasmata. Quintilian believed that narratio should be the first exercise introduced by the teacher of rhetoric. Instead of conveying knowledge, says Franklin Ankersmit, the historical narratio is essentially a proposal to look at the past from a certain point of view. (See Narratio in Historiography in Examples and Observations, below.) Examples and Observations The narratio follows the exordium and gives background information. It relates events that have occurred which provide the occasion for the speech. A narrative based on the persons should present a lively style and diverse traits of character and have three qualities: brevity, clarity, and plausibility.(John Carlson Stube, A Graeco-Roman Rhetorical Reading of the Farewell Discourse. TT Clark, 2006)[I]n a piece of deliberative rhetoric, narratio is only supposed to include the facts that are germane to the presentation the speaker wants to make to his audience, not saying more than the case demands [Quintilian, Institutio Oratoria, 4.2.43].(Ben Witherington, III, Grace In Galatia. TT Clark, 2004)Cicero on the NarratioAs to the rule which exacts brevity from the narration, if brevity be understood to mean no superfluous word, then the orations of L. Crassus are brief; but if by brevity be meant such stringency of language as allows not one word more than is absolutely necessary to conv ey the bare meaningthis, though occasionally useful, would often be extremely hurtful, especially to the narration, not only by causing obscurity, but by doing away with that gentle persuasiveness and insinuation which constitute its chief excellence. . .The same perspicuity ought to distinguish the narration as the rest of the speech, and is all the more imperatively demanded there, because less easily attained than in the exordium, confirmation, refutation, or peroration; and also because this part of the discourse is much more imperiled by the slightest obscurity than any other, elsewhere this defect does not extend beyond itself, but a misty and confused narration casts its dark shadow over the whole discourse; and if anything be not very clearly expressed in any other portion of the address, it can be restated in plainer terms elsewhere; but the narration is confined to one place, and cannot be repeated. The great end of perspicuity will be attained if the narration be given in ordinary language, and the occurrences related in regular and uninterrupted succession.(Cicero, De Oratore, 55 BC) Colin Powells Report to the U.N. on Weapons of Mass Destruction in Iraq (2003)Saddam Hussein is determined to get his hands on a nuclear bomb. He is so determined that he has made repeated covert attempts to acquire high-specification aluminum tubes from 11 different countries, even after inspections resumed. These tubes are controlled by the Nuclear Suppliers Group precisely because they can be used as centrifuges for enriching uranium. . .Most U.S. experts think they are intended to serve as rotors in centrifuges used to enrich uranium. Other experts and the Iraqis themselves argue that they are really to produce the rocket bodies for a conventional weapon, a multiple rocket launcher.I am no expert on centrifuge tubes, but just as an old Army trooper, I can tell you a couple of things: First, it strikes me as quite odd that these tubes are manufactured to a tolerance that far exceeds U.S. requirements for comparable rockets. Maybe Iraqis just manufacture their conventional weapons to a higher standard than we do, but I dont think so.Second, we actually have examined tubes from several different batches that were seized clandestinely before they reached Baghdad. What we notice in these different batches is a progression to higher and higher levels of specification, including, in the latest batch, an anodized coating on extremely smooth inner and outer surfaces. Why would they continue refining the specifications, go to all that trouble for something that, if it was a rocket, would soon be blown into shrapnel when it went off?(Secretary of State Colin Powell, address to the U.N. Security Council, Feb. 5, 2003) Narratio in HistoriographyEach attempt to define (part of) historical reality may satisfy some historians but never all of them. In other words, the link between languagei.e. the narratioand reality can never be fixed in a way acceptable to all historians, thus becoming the knowledge of a generalized knowing subject. The fact that debate and discussion have a much more prominent place in historiography [which] in other disciplines and that historiographical debate rarely, if ever, results in conceptions shared once and for all by all historians should not be seen as a sad deficiency of historiography that has to be remedied, but as a necessary consequence of the linguistic instruments used by historians.(Franklin Ankersmit, The Use of Language in the Writing of History. Working With Language: A Multidisciplinary Consideration of Language Use in Work Contexts. Walter de Gruyter, 1989)

5 Things to Say to Your Boss if You Want to be Successful

5 Things to Say to Your Boss if You Want to be Successful Are you super professional and a little bit frightened of screwing up in front of your boss? That’s totally natural. But being meek and respectful and never challenging your employer can sometimes  backfire. Some bosses prefer input and feedback from their employees. Make sure you’re giving it! Here are 5 things you should start incorporating into your interactions with your boss to form a more constructive relationship for the two of you.1. â€Å"You’re wrong†While you would never say this in a snide way, it is always important to be honest. If you can practice saying this with enough respect, you might just be able to prove your smarts and talents to your boss when she misses something and you see how you might save the day. If you just let her make an error, that’s on you. Be confident enough to point out what you see. That’s why you were hired! (Not to be a robot.)2. â€Å"No†Nobody wants a doormat. If something is a bad idea or you know you can’t deliver a project under the parameters set, then it is preferable to say â€Å"no† early rather than fail needlessly. Some bosses really like this, provided it clearly comes from a place of respect. Similarly, if you’re asked to do lots of things outside of office hours and you can’t keep it up, stand up for your work-life balance!As long as you’re doing your job and doing it well, setting boundaries for yourself is always a good idea. You’ll gain more respect that way than not.3. â€Å"I’m fixing it†So you screwed up. Nobody likes to greet their boss with that bad news. But a good boss would rather be alerted to problem early on- particularly if you can say, in that same breath, that you’re already on top of it and there should be very little fallout. It shows you’re trustworthy and good at coming up with solutions, even under fire: all great boss-impressing traits!4. â€Å"My mistake†On e of the hardest things to do is admit you’ve made an error- and not to make a million excuses immediately to let yourself off the hook. But if you can go to your boss, explain what you’ve done, and cop to it’s being a mistake? This shows your character and can actually lead you to a valuable learning experience. You may even expose a gap in the training for your position. Plus, you’re likely to not make the same mistake again.5. â€Å"I have an idea†In some ways, this is a magic phrase. Most CEOs are starving for good ideas. If you have one, speak up! Don’t be shy. Especially if your idea would save the company money, time, or other resources and streamline things. Be part of the progress!It might be scary to approach your boss and go off the script you learned at your first internship, but showing up this way as a grown-up and self-possessed employee can have major gains over the course of your big-kid career.

40 Common English Idioms

40 Common English Idioms Learning English isn’t as easy as some might think. First, grammar muddies the waters (makes things unclear), and idiomatic expressions only add fuel to the fire (make things worse). If you’re taking the TOEFL or the TOEIC, or just want to know more common idioms,  study this list of 40 common idiomatic expressions before you take the test. They may just help your English language acquisition soar (get much better). Common English Idioms 24/7: Twenty-four hours a day; seven days a week; all the time; constantly. My little sister irritates me 24/7!A short fuse: A quick temper. Jamie is known for his short fuse; just a few days ago he screamed at his coach for not letting him play.A taste of your own medicine: Bad treatment deservedly received for treating other people badly.  After constantly being prank-called, Julian decided to give Juan a taste of his own medicine and ordered twenty-seven pizzas to be delivered to Juan’s house.Butterflies in my stomach: To be nervous.  Liam had butterflies in his stomach before he went on stage to play the violin.By the skin of your teeth:  To just barely get by or make it.  Lester made the dance team by the skin of his teeth; you can tell he hasnt been dancing jazz for very long.  Cat got your tongue?: Can’t you speak? (Usually said to embarrass the other person).  I just saw you kissing my boyfriend. What’s the matter? Cat got your tongue?Crying w olf:  To ask for help when you dont need it.  You have cried wolf so many times that no one believes you when youre really hurt.   Cut someone some slack:  To not judge someone too harshly.  Hey. Cut me some slack. I was really busy with my frog hunting business last week and forgot to call. Im sorry!Down for the count: Tired; giving up; unable or unwilling to participate any longer.  No, you can’t take my dog for a walk- she’s down for the count after chasing cats all day.Draw the line: To stop; to know the point where something goes from okay to not okay.  Now I draw the line at speaking in front of 34,000 people.Easier said than done: Not as easy as it appears to be.  You want me to come to work at 6:00 AM? Easier said than done!Every cloud has a silver lining: You can find good in every bad situation.  Even though you just got fired, remember that every cloud has a silver lining- at least you don’t have to work for that grouchy boss anymore!Finding a needle in a haystack: Virtually impossible to find.  Trying to get a new job these days is like trying to find a needle in a haystack.Fish out of water: To be out of place.  Tom felt like a fish out of water at the Star Trek convention his new girlfriend begged him to attend. Get something off your chest: To talk about something that has been bothering you for a long time; to admit something you have done wrong.  I have to get this off my chest- I copied your answers on the SAT. Thanks for the 15th percentile score, by the way.  Give it a whirl: To try something.  I’ve never gone kite-boarding, but I’m prepared to give it a whirl!Go down in flames:  To fail suddenly and spectacularly.  The football players career went down in flames after the media learned hed been losing on purpose to settle gambling debts.  Go the extra mile:  To make an extra effort.  My dentist always goes the extra mile, offering free back massages at the end of a stressful tooth extraction.  Hang in there:  Be patient. Wait it out.  I know youre struggling right now in school but just hang in there. Itll get easier. I promise.  In the fast lane: A life filled with excitement.  When Curtis turned forty, he decided he needed to live life in the fast lane, so he quit his job as a dentist and decided to tour Europe by motorcycle. In the nick of time: Almost too late.  You gave me that main idea help in the nick of time- my teacher just gave us a quiz on that reading skill and I passed it!Let the cat out of the bag: Tell a secret.  Brady’s surprise party is going to be great if you don’t let the cat out of the bag.Let the chips fall where they may:  To let something happen, no matter if its good or bad.  Look. Im going to just try out for the cheerleading squad and let the chips fall where they may.  Lose your marbles: To go crazy; insane.  Mom  has really lost her marbles; shes making me practice writing the ACT Essay seven times this week!Once in a blue moon: Rarely.  In Florida, the temperature drops below freezing only once in a blue moon.Plain as day: Obvious; clear.  It’s plain as day that you’re in love with her, so just admit it.Play second fiddle: To be less important.  I hate playing second fiddle to my sister; she always does things better than I do!Pu t your foot in your mouth: Saying something you shouldn’t have.  Jessica really put her foot in her mouth when she asked about John’s job right after he lost it. Pull yourself together:  Calm down and behave normally.  Pull yourself together, man! Sure, your girlfriend just dumped you and then you got hit by a car, but you cant let those things get you down.  Sick and tired: To be bothered or annoyed by.  She is sick and tired of her dog chewing up her shoes every day.Sleep on it: To think about something for a while before making a decision.  Don’t tell me whether you’ll move to Texas with me or not today. Sleep on it, and get back to me tomorrow.Snug as a bug in a rug: Warm and cozy; content.  That baby looks as snug as a bug in a rug cuddled up next to his mother.Step up your game:  To start performing better.  Listen, Jen. Youd better step up your game if you want to get all As in Miss Finchs Physics class. She isnt easy!Stick your nose into something: To interfere.  Sharon always sticks her nose into everyone else’s business.Straight from the horse’s mouth: Directly from the person involved.à ‚  Listen to the news straight from the horse’s mouth; we’re all getting bonuses this week! Take it easy: Relax.  I know you’re not feeling well, so try to take it easy today.Tip of the iceberg: The small easily visible part of a larger problem.  The fact that Carrie is dating a member of the mafia is just the tip of the iceberg; she’s also smuggling contraband into the country.To not see the wood for the trees: To be so involved with the details that you don’t get the most important facts.  She always argues about the silliest things; it’s like she can’t see the wood for the trees.Up a creek without a paddle: In an unlucky/bad situation.  If you don’t have any money to pay for the repairs we just made to your car, I guess you’re up a creek without a paddle because you can’t have your car back.You rock!: You are great.  Dude. You rock. Thanks for offering to watch my pet iguana all week.   These are just a few of the thousands of idioms in the English language. Get your feet wet (start) with these, and then move on to the idioms that will knock your socks off (astound you).

Practical Application Of Ethics Essay Example | Topics and Well Written Essays - 500 words

Practical Application Of Ethics - Essay Example In the utilitarian view, this may be beneficial for human in providing freedom. However, human freedom is not the substantial qualification for cloning as a practicing right because it prohibits human rights in production which are not restricted but has many options rather than it.Morality refers to codes of conduct put together and accepted by the society. These codes of conducts give conditions that would be adhered to by all rational persons. The concept of morality refers to the adherence to already existing codes of conduct in the society and applies to all human beings in the universe. Morality is inherent in the manner that it is a personal idea. It is a man-made concept that is defined by the society in which we live. It is also what a person regards as wrong or right. What a person decides as morally right or wrong is determined by person idea and principles. For example; Vegans hold a moral view that exploiting sentient animals for any purpose either food, clothing, entert ainment or scientific is immoral and archaic. Ethics is objective components of morals. Morality encompasses both moral and ethical concepts. If morality consisted exclusively of social system principles that are imposed then there would be no space for personal interpretation; this makes it ethical hence objective. Ethics and morality entail the principle of justice and sustainability which states that equals should be treated equally unless there is sufficient reason for unequal treatment to anyone.

Minimizing the risk of cold stress and thermoregulation in neonatal Essay

Minimizing the risk of cold stress and thermoregulation in neonatal children - Essay Example Any deviation from the normal values will influence the biochemical processes and will disturb the natural homeostasis presents within the cells of the human organism. The temperature of the body is divided in two parts: the temperature of the internal organs, known as the core temperature, and skin temperature. The temperature of the internal organs remains almost exactly constant, within a variation of 0.6 0C. Nevertheless, many healthy people whose temperature has been measured orally have shown a range of normal temperatures, varying from under 36 0C to over 37.5 0C. The average normal temperature of the internal organs is considered to be within the range of 36.6 to 37.5 0C if it's measured orally and 1 0C if it's measured rectally. Since the temperature regulatory systems of the body are not perfect, the body temperature varies in different situations, such as extreme exercise and extremes of temperature of surroundings. For example, during exercise, when excessive heat is produced, the temperature of the body can rise temporarily to as high as 38.5 to 40 0C. On the other hand, when the body is subjected to extreme cold, the temperature of t he body can often fall below 36 0C. The skin temperature, on the other hand, constantly varies, depending on the surroundings. This temperature is important when we take into account the ability of the skin to lose heat to the surroundings. As was stated before, the body's perfect functioning is dependent on maintain the balance, or homeostasis, in the organism. The control of body temperature is no different; in essence, it represents a balance between heat production of the body and heat loss. Logically, the rate of heat production that increases more than the loss of heat leads to elevated temperature of the body. If the loss of heat is greater, lowering of body temperature occurs. Heat production represents the principal by-product of metabolism. There are various factors that determine the rate of heat production, and these factors combined are named the metabolic rate of the body. According to Guyton and Hall (2000, p.822) the most important factors are the following: 1) Basal rate of metabolism of all the cells of the body 2) Extra rate of metabolism as a result of muscle contraction (this includes muscle contractions caused by shivering) 3) Extra metabolism caused by the effect of thyroxin (and to a smaller extend other hormones like growth hormone and testosterone) 4) Extra metabolism caused by the effect of epinephrine, norepinephrine and the sympathetic stimulation of the cells. 5) Extra metabolism caused by increased chemical activity in the cells, especially when the cell temperature increases. The main generators of heat in the body represent the internal organs, especially the liver, brain and heart, and in the skeletal muscles during exercise. From these organs the heat is transferred to the skin, where it is lost to the air and other surroundings. According to Guyton and Hall (2000, p.822) the rate at which the body heat is lost is determined by two factors: 1) How rapidly heat can be conducted from where it is produced in the body core to the skin 2) How rapidly heat can then be transferred from the skin to the surroundings. The insulator system of the body, that prevents the heat from

Plays of William Shakespeare Essay Example | Topics and Well Written Essays - 1000 words

Plays of William Shakespeare - Essay Example Everything in life had its place and every individual was expected to respect the social hierarchy. The Elizabethan age had its own unique rules about the social structures in the society and people were bound by the social rules. The main objectives of these rules were to ensure that the society followed a certain social values and that the class structured is maintained in the society. In his plays – Much Ado About Nothing, Macbeth, The Tempest, Richard III, and Othello Shakespeare certainly addresses the idea of an ordered society as well. In all the plays these characters both uphold and break down assumptions about the ordered world in Shakespeare’s time by conforming to the society’s values and at the same time breaking the social order. In Much Ado About Nothing, Beatrice is the slave of a pert tongue. She is extremely intellect, wild and strong. Unlike the other female characters in the play, she does not want to bow down to the patriarchal rule. In the p atriarchal society of the play, the women are governed by values of the society imposed by the men. Men in turn are governed by their expectations in their women. Male superiority and the subordination of women are seen throughout the play. This is mainly because of the fact that during that period men were considered to be superior in the society. The character of Beatrice does not conform to the typical characterization of the Elizabethan time, but it must also be kept in mind that this may be done to portray the strong characters in a farcical way. Beatrice is portrayed as a strong character who speaks her mind. Her pert tongue and her quick thinking can be seen when with her sharp reply to Benedick, â€Å"It is so indeed, he is no less than a stuffed man, but for the stuffing - well, we are all mortal" (Shakespeare). She often uses her wit and play with words to win an argument. This type of attitude and wit in a woman is rarely portrayed in Elizabethan era where women were tre ated as second class citizens. By portraying Beatrice as a witty, clever and strong character, Shakespeare breaks the social order of the women’s role in a society. In the play The Tempest, Shakespeare dissolves the society and embraces a new social order. In the play, Caliban is portrayed as the offspring’s of the devil and a witch, but at the same time he represents the creature of the earth. Throughout the play, he is referred many times as "natural man†, this is in sharp contrast to the Elizabethan social order. Like the character portrayal of Beatrice in â€Å"Much Ado about nothing† Caliban is given a place in a society which breaks the rigid social stratification. Caliban does not follow the social hierarchy by refusing to be under anyone’s control. Caliban acts on his own instincts and cannot be suppressed by Prospero as he loves his freedom. He made it very clear that he is the rightful owner of the Island, â€Å"I must eat my dinner. This island's mine, by Sycorax my mother, which thou tak'st from me. When thou cam'st first† (Shakespeare). This breaks down the social hierarchy as any land belongs to the king and cannot be claimed by people of lower status. But, then again, we also see the obvious social implications regarding the hierarchy, with the representations of Caliban’s character. In Shakespearean time, the social classification was rigid and he illustrates this rigid social structure throughout the play. He exemplifies how men of a certain